The Trade Off (Stop Doing The Wrong Things)
In this podcast episode, Jake discusses the importance of prioritizing the right things to increase productivity and achieve success in business. He shares a story about his friend John, who neglected the crucial task of making sales while setting up his new business. Jake advises John to prioritize cash flow and not reinvent the wheel, emphasizing the need to focus on immediate issues before worrying about future problems. He introduces the concept of a "future homer problem" and shares an example of how they prioritized closing a deal and improving cash flow instead of getting caught up in potential future issues. Ultimately, Jake emphasizes the importance of focusing on the right things to avoid sabotaging productivity.
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